According to United States Water Purifiers Market, By Technology, By Mode of Operation, By Sales Channel, By End User, Competition Forecast & Opportunities, 2011 – 2025 from TechSci Research, the water purifiers market is anticipated to pass $5.8 billion by 2025, due to growing urbanization, increasing levels of contamination in tap water and improving standards of living. Moreover, growing awareness among consumers regarding increasing microbial and chemical contamination in surface water sources is expected to boost the sales of water purifiers in the country over the next five years. Region-wise, the Midwest is the largest demand-generating region for water purifiers in the country.