Why buy expensive “designer” waters when you can have great tasting water in fun designer bottles at a fraction of the cost? Oakland, Calif.-based Brita has introduced three new patterns for its Fill & Go™ Water Filtration Bottle. People can choose one of three new designs—a blue company logo, a soccer pattern or a water image. The bottle is a durable plastic “sports bottle” with a drop-in replaceable activated carbon filter and a push-pull spout.